Wawa: Boardwalk Takeover
We know that Wawa is more than a gas station, but they're also more than a sponsor too! Wawa's partnership of Polar Plunge goes beyond logo recognition. From heating up plungers with hot drinks and bringing the excitement to the boardwalk; Wawa is a staple of the Virginia Beach Polar Plunge experience.
Gold Level Partner
Why Wawa returns each year:
As a Gold Level sponsor, Wawa receives a range of perks that connect them to the event and highlight their support throughout Polar Plunge weekend. These are just a few examples. To see the full list, visit our sponsorship packet.
Boardwalk Space
The Wawa Coffee Truck & Tent space is supported by Wawa employees all weekend, sharing warm drinks and snacks with all event participants
Employee Engagement
Team Wawa volunteers throughout the weekend and takes the icy dip into the Atlantic repping the brand the whole time!
Brand Alignment
You can't be at the Polar Plunge without seeing the Wawa brand! This brand alignment goes beyond the beach solidifying thier support of inclusion and commitment to serving ALL communities.
Sidewalk Penguin
You'll find sponsor and team names along the boardwalk of fame. Featuring our famous penguin cutout!
By The Numbers
$40,000+
raised by Team Wawa since 2019.
$1,000,000
total contributed, including annual corporate gifts
2
decades of support, involvement, and impact